You must carry on the work now, take the ladder’s rung I left;

Climb to altitude I dream of, gain the zenith’s darkling cleft.

Be the star-gazer’s successor, write the thoughts for men unborn,

Tell them how the stars have fallen; show the daylight yet unborn.

I am dying in the knowledge, there is more for you to find,

More to watch with patient lenses, more to share with ardent mind.

But remember, what you suffer for the truth’s persistent gleam,

Is the agony of angels for the dawning of a dream.

“The Old Astronomer to His Pupil”

Sarah Williams 1868

Vision Deck

Code Name : POLARIS

Contents

Part 1

Part 2

Part 3

Observation

Opportunity

Ambition

Vision

Platform Overview

Product Database

Core Technologies

Product Discovery

Product Planning

Product Development

Product Delivery

Customer Engagement

Service Performance

Hub : User & Notification Center

Outcome Oriented

Key Features

AI Capabilities

Strategic Outcomes

Paths to Success

Mindset

Solution

Overview

Core

Platform

Modules

Key

Attributes

Part 1 : Solution Overview

Key Observation

In a world where speed, efficiency, and collaboration define long-term success, the automotive industry stands at a pivotal crossroads. For decades, traditional OEMs have perfected the art of building vehicles. But today, software drives innovation and customer value. The tools and methods that once fueled our success are now outdated and fragmented, leaving teams to navigate a maze of disconnected processes. Without change, we risk falling behind, wasting time, energy, and losing talent.

Thesis

This proposal introduces a custom-built, end-to-end (E2E) software product development platform—a unified solution tailored to our unique challenges. It will bring clarity, speed, and focus to the way we work, aligning strategic objectives with daily execution. By integrating tools, workflows, and data into a single platform, we enable our teams to collaborate seamlessly and prioritize effectively.

Aspiration

By investing in this solution, we lay the foundation for a new era of innovation, collaboration, and excellence. Imagine a world where productivity soars, ideas flourish, and teams feel empowered to produce their very best work. This is our chance to define the future of automotive software and position Stellantis as a leader in a connected-technology-driven era. The path forward is clear, and the time to act is now.

The Opportunity

Building a scalable foundation for a new era…

By solving these challenges, we can eliminate inefficiencies, unlock innovation, and position Stellantis as a leader in the future of automotive software.

Our Ambitious Goals

A platform where workflows are not just efficient but transformative…

* with the right strategy, this E2E solution can become marketable to other OEMS & represent a significant revenue driver.

Building an automobile demands precision, coordination, and a meticulously designed assembly line built on dedicated facilities. From individual parts to a fully operational vehicle, every component must connect seamlessly, driven by an intricate, well-orchestrated process. This system has been perfected over decades, enabling Sellantis to deliver vehicles that are not just functional, but innovative and exceptional.

So why should software development — the digital soul of our vehicles — be any different?

This is the vision of Polaris

Polaris

A North Star for E2E Software Product Development

Imagine a future where software flows through its own state-of-the-art platform where every phase—discovery, planning, development, deployment, engagement and performance—is seamlessly unified, connected and optimized.

A platform where:

  • Teams move in unison, aligned by real-time insights and shared goals.

  • Data flows effortlessly, eliminating silos and accelerating decisions.

  • Innovation thrives, powered by collaboration, clarity, and speed.

Polaris transforms software product development into a seamless, holistic, strategic, and efficient process. Just as the assembly line revolutionized automotive manufacturing a century ago, Polaris will revolutionize how we design, build, and deliver software solutions to customers.

Part 2 : Core Platform Modules

A Holistic Vision

E2E Platform Unifying Software Information & Linking Core Activities

8 Core Modules + Hub

3 Solution Architectures

1

Product Database Foundation

Module 1 : Define & Centralize our Product Lexicon

Use Cases

Product Database Outcome

The Product Database provides software clarity, transparency, consistency, and connection—enabling teams to quickly find answers & reduce ambiguity.

2

Platforms & Core Technologies Foundation

Module 2 : Link Vehicles & Hardware Technologies to Software Solutions

Use Cases

Platforms & Core Technologies Outcome

This module empowers product teams to streamline integration, reduce complexity, and ensure hardware-software alignment across all vehicle platforms.

3

Product Discovery Innovation

Module 3 : Evaluate Opportunities & Define Innovative Solutions

Use Cases

Product Discovery Outcome

This module fuels continuous innovation—transforming opportunities into solutions that accelerate growth, and deliver sustainable value to customers.

4

Product Planning Innovation

Module 4 : Prioritize Initiatives, Budget & Plan Product Development

Use Cases

Product Planning Outcome

This module ensures strategic alignment, optimized resource use, and on-time delivery, empowering software teams to execute with confidence & agility.

5

Product Development Execution

Module 5 : Develop Cutting-Edge Software Technologies & Products

Use Cases

Product Development Outcome

This module accelerates the delivery of high-quality software by uniting teams, streamlining workflows, and automating processes for speed & precision.

6

Product Deployment Execution

Module 6 : Deploy Software Products & Technologies Seamlessly to Vehicle Platforms

Use Cases

Product Deployment Outcome

This module fuels continuous innovation—transforming opportunities into solutions that accelerate growth, and deliver sustainable value to customers.

7

Product Engagement Insight

Module 7 : Monitor Customer Engagement & Satisfaction

Use Cases

Product Engagement Outcome

This module provides real-time, actionable insights that drive product improvements, enhance customer satisfaction, and inform strategic decisions.

8

Service Performance Insight

Module 8 : Assess Business & Financial Performance Metrics

Use Cases

Service Performance Outcome

This module delivers actionable economic insights that optimize efficiency, maximize profitability, and drive data-informed strategic decisions.

*

User & Notifications Hub Connection

Hub : User “Home Screen” & Communications Hub

Use Cases

User & Notification Hub Outcome

The User Notification Center provides a single, personalized view that fosters clarity, boosts engagement, and streamlines communication across all modules of Polaris.

With Polaris, we aren’t just building a tool.

We are building a foundation to drive profound transformation—a future where software product development is faster, smarter, more flexible and connected than ever before.

A future where no one gets left behind…

Part 3 : Key Attributes

Outcome Oriented

Platform : Holistic Flow & Visualization

Polaris forms a sustainable process continuum, where outcomes drive strategy to iteratively evolve our products & services.

With stakeholders united in one platform we can efficiently drive cyclical improvements; not only on “what” solutions we deliver, but on the process itself “how” we work together.

#

Platform Key Features

Capabilities to make us “better, faster, stronger” and more aligned…

Use Cases

Ai

AI Powered Capabilities

Leveraging AI to accelerate operations & improve decision making…

Use Cases

Data Transparency

Information shared at the right level, in the right way…

Polaris provides access & distributes information based on functional user accounts.

Information is curated to ensure relevant data is effectively communicated to maintain transparency, but tactically to avoid conflict & arbitration.

⚛︎

Strategic Outcomes

Building a sustainable foundation for a better future…

All that remains is the courage to act, to change, to grow…

Paths To Success

3 Paths to brining this E2E solution to life / market…

Mindset

Applying the Overview Effect…

This balance is why we build Polaris

Contributors

Florian Guilhaume

Enrique Castro

Alain Freyemouth

Valerio Alba

Yasmina Helene Khelil

Guilia Servoli

Raju Pulikkotil

Jonathan Ponce

Danny Blodgett

Sara Repen

Tyler Borrell

Nathalie Corinne Holdry

Marry Beth Duffy

Oliver Rullkoetter

Greg Codouni

Grant Casey

Richard Tinnel

Ming Liu

Designed by Thomas Rodelli

All are architects of Fate,

Working in these walls of Time;

Some with massive deeds and great,

Some with ornaments of rhyme.

Nothing useless is, or low;

Each thing in its place is best;

And what seems but idle show

Strengthens and supports the rest.

For the structure that we raise,

Time is with materials filled;

Our to-days and yesterdays

Are the blocks with which we build.

“The builders”

Henry Wadsworth Longfellow 1846